Description

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Management Research: Applying the Principles of Business Research Methods supports new researchers on every step of the research journey, from defining a project to communicating its findings, as well as balancing the technical aspects of research with the management of the project itself.

About the Author

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Susan Rose is Professor Emerita, Henley Business School, University of Reading, UK.Nigel Spinks is Lecturer in Systems and Processes, Henley Business School, University of Reading, UK.Ana Isabel Canhoto is Professor of Digital Business, University of Sussex Business School, UK.