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Global Motivations: Honda, Toyota, and the Drive Toward American Manufacturing (Hardcover)

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Description


Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers in the United States. This book considers the historical, cultural, legal, and labor experiences of the two firms as they became established on the American industrial landscape.

About the Author


Jonathan S. Russ is an Assistant Professor of History at the University of Delaware, where he regularly teaches courses on the history of modern American business and the history of Delaware.

Product Details
ISBN: 9780761839309
ISBN-10: 0761839305
Publisher: University Press of America
Publication Date: March 1st, 2008
Pages: 170
Language: English